Plans have been concluded for the maiden Nigeria Reputation Summit convened by Nigeria Reputation Management Group (NRMG), a private sector-driven initiative of the Nigerian Institute of Public Relations (NIPR),
Holding today, Tuesday, 20th January, 2026, at the Shehu Musa Yar’Adua Centre, Abuja, the Summit will have in attendance, notable stakeholders from government, business, and civil society to advance conversations around rebuilding the nation’s reputation, considered a capital asset.
Expected at the summit which will feature a special interactive session focused on young Nigerians include the Minister of Youth Development, Ayodele Olawande and former Governor of Lagos State, His Excellency, Babatunde Raji Fashola (SAN) who will deliver a keynote address under the theme “Better Nigeria, Better Reputation.”
The youth-based interactive session themed “The Power of Youth, Technology & Creativity in Rebuilding Nigeria’s Reputation” will explore how innovation, digital platforms, and the creative economy can be leveraged to project a more positive and authentic image of Nigeria.
Established to harness the reputation drivers that shape Nigeria’s image, NRMG seeks to promote deliberate and coordinated efforts that positively influence behaviours, narratives, and national consciousness.
Speaking on the summit, Chairman of NRMG, Yomi Badejo-Okusanya, fnipr, said the initiative was borne out of the need for a more intentional approach to managing Nigeria’s reputation.
“A nation’s reputation is not built by chance. It is shaped by leadership, institutions, citizens, and the stories we tell through our actions. The Nigeria Reputation Summit provides a platform to align these forces and take responsibility for how Nigeria is seen and experienced,” Badejo-Okusanya said.